WOW, what an incredibly high-octane project this was!

To celebrate the opening of their brand-new Destination Porsche Centre,
I was invited by Porsche Centre Cambridge to create a striking piece that showcased their brand and that was innovative and true to my style of working.

To have the opportunity to work with such a quality company was one that I naturally jumped at and gave everything to the project. To be given free reign was a cracking start, the fact that I could utilise all the years of retouching for the automotive industry was a huge pull and for those of you who have followed my work over the past ten years will know that I will get a car of some sort into a scene if I can! However, the important thing was that instead of adopting a clinical approach with the retouching where you work to a formula to achieve consistency and a ‘real’ quality, I always worked in line with adding a sense of magic and emotion in the detailing so that the result wasn’t reminiscent of a beautiful, staged shot within a piece of marketing collateral.  

And here it is! A truly immense line up of incredible cars that featured in these movies: ‘Against all Odds’ ‘Arthur’, ‘Bad Boys’, ‘Death Race’, ‘Gone in 60 Seconds’, ‘Good Guys Wear Black’, ‘Le Mans, ‘Maverick’, ‘Scarface’ and ‘Top Gun’! Oh, and there are a few things in the sky too! The backdrop has turned out so well, a blend of Hollywood and Miami with a wonderfully subtle detail for the Porsche brand icon up on the hills above Los Angeles. Writing this post event, I sit here with an enormous sense of pride for what has been achieved not only with the image that you see now, but how the entire project ran and to have been able to play my part and contribute towards such an innovative and prestigious event. The reaction has been amazing and is hopefully just the first stage of a wonderful journey!

Should you have an opportunity that you feel could be of interest please contact info@markdaviesbritishartist.co.uk